Decision Maker: Eastbourne Borough Council Cabinet

Outcome: Recommendations Approved

Is Key Decision?: No

Is Callable In?: Yes

Date of Decision: December 10, 2025

Purpose: To seek Cabinet approval for the adoption of the Eastbourne Seafront Strategy 2050, which sets out a long-term vision and strategic framework for the regeneration of Eastbourne’s seafront through to 2050. The strategy aligns with the Pevensey to Eastbourne Coastal Management Plan and responds to extensive public consultation, setting out priorities across heritage, culture, tourism, health and leisure, and inclusive access.   To approve the Eastbourne Seafront Strategy 2050 as the guiding framework for future seafront regeneration and investment. To endorse the phased Deliverables Plan, recognising it will evolve over time in response to funding opportunities, stakeholder input, and project development. To delegate authority to officers to progress Phase 1 deliverables, including funding bids, feasibility work, and stakeholder engagement. To establish the Seafront Programming Working Group to oversee delivery, governance, and community engagement.

Content: (Key decision): 1)    To approve the Eastbourne Seafront Strategy 2050 enclosed within Report Appendix 1 as the guiding framework for future seafront regeneration and investment. 2)    To endorse the phased Deliverables Plan enclosed within Report Appendix 2, recognising it will evolve over time in response to funding opportunities, stakeholder input, and project development. 3)  To establish the Seafront Executive Board to support delivery, programming, governance, and community engagement and approve the early establishment of a Bandstand Task Force to oversee restoration, funding strategy, and engagement with the Environment Agency. 4)  To delegate authority to the Director of Regeneration and Planning, in consultation with the Leader of the Council and also the Cabinet Member for Heritage, Culture and Seafront, to progress all phase 1 deliverables of the Strategy, including feasibility work, and stakeholder engagement, and making funding bids for opportunities including National Lottery Heritage Fund, Arts Council England, and other relevant sources.