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“Will Matalan demolition impact Cricklewood Broadway's character?”

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AI Generated

Summary

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The Brent Council Planning Committee met on Monday to discuss planning applications for a student accommodation complex, a house in multiple occupation (HMO), and house extension. The committee approved all three applications, with the student accommodation decision generating the most debate.

Matalan Discount Club, Cricklewood Broadway

The committee approved the demolition of the Matalan Discount Club building and the construction of two buildings, ranging from three to nine storeys, to create student accommodation. The development will have 826-bed spaces, two commercial units, a landscaped courtyard, and a pedestrian street.

The approval is subject to referral to the Mayor of London and a Section 106 agreement1 to secure planning obligations, including:

  • 35% of the student accommodation being affordable
  • a nominations agreement with higher education providers
  • training and employment opportunities for Brent residents
  • contributions towards carbon offsetting and healthy streets

During the meeting, Ben Tansley, representing the Northwest 2 Residents Association, raised concerns about the scale of the development, arguing that the nine-storey frontage on Cricklewood Broadway was excessive and out of character for the area. He stated that the local plan favours development of the site, but that it says heights of up to five storeys will be appropriate.

Mark Pender, the applicant's planning consultant, said the consented residential scheme was no longer viable due to increased construction and financing costs. He stated that the new proposal was policy compliant, with 35% of rooms being affordable, and that it had green credentials, including landscaping and a biodiversity net gain.

Committee members questioned the need for student accommodation, its impact on the private rental sector, and whether the development would maximise benefits for Brent. Councillor Liz Dixon said she did not feel that student accommodation is a public benefit.

Officers responded that the development would contribute towards housing targets, regenerate an underutilised site, and provide economic benefits. They also clarified that student accommodation is assessed on a London-wide need, rather than a Brent-specific need.

Balmoral Road, Willesden

The committee approved the conversion of a two-storey house at 81 Balmoral Road into a seven-bedroom, eight-person HMO. The plans also include a rear dormer extension, front roof lights, a new boundary treatment, landscaping, and cycle and refuse storage.

The approval is subject to a Section 106 agreement to secure a £4,500 contribution for a bike hangar in the area.

During the meeting, Tanya Payne, speaking on behalf of local residents, objected to the HMO proposal, citing concerns about noise nuisance, antisocial behaviour, and waste management. She also said that the HMO concentration diagram didn't count 10 properties in each direction, and that the Brent data is understating it because the additional licensing system is not operating at the moment.

Councillor Long, a ward councillor, also objected, raising concerns about the overabundance of HMOs in Willesden Green and the impact on the community.

Peter Lee, the applicant, said the proposal would provide high-quality accommodation and that a professional HMO management company would run the property.

Committee members questioned the number of HMOs in the area and the impact on the supply of family housing. Officers responded that the proposal met HMO standards, and that checks had been done to ensure there was not an overconcentration of HMOs in the area.

Chevening Road, London

The committee approved a single-storey side-to-rear extension, a basement extension with lightwells, and the replacement of windows at 82 Chevening Road.

Alistair Newton, the agent, said the application followed a previous planning consent and had been adjusted to reduce its scale and remain in keeping with local guidance.

Officers confirmed that the development was similar to others in the area and that they were happy with the assessment.


  1. Section 106 agreements are legal agreements between local authorities and developers, used to mitigate the impact of new developments on the community and infrastructure. 

Delegated decisions linked to this meeting

Decision summaries below are AI-generated from the council’s published record. Check the council source or the full decision page before relying on them.

  • ...to grant planning permission for development at 81 Balmoral Road, Willesden, NW2 5BH, subject to a Section 106 agreement and the conditions and informatives outlined in the committee reports.

  • ...to grant planning permission for the development at 82 Chevening Road, London, NW6 6EA, subject to the conditions and informatives detailed in the committee report.

  • ...to grant planning permission for the Matalan Discount Club at Cricklewood Broadway, subject to referral to the Mayor of London, completion of a Section 106 agreement, and adherence to specified conditions and informatives.

  • Declarations of interests
    Recommendations Approved

    ...that all members of the Committee confirmed their ability to impartially consider application 25/0413 regarding Matalan Discount Club, despite having been approached by the applicant's agent, and no other declarations of interest were made.

  • Apologies for Absence
    Recommendations Approved

    ...to approve the recommendations as no apologies for absence were received at the meeting.

  • Minutes of the previous meeting
    Recommendations Approved

    ...to approve the minutes of the Planning Committee meeting held on Wednesday, June 11, 2025, as an accurate record.

  • Any Other Urgent Business
    Recommendations Approved

    ...to approve the recommendations, noting that there was no other urgent business to discuss.

Attendees

Rebecca Reid
Profile image for Councillor Matt Kelcher
Councillor Matt Kelcher Cabinet Member for Regeneration & Planning Labour Harlesden & Kensal Green
Profile image for Councillor Saqib Butt
Councillor Saqib Butt Labour Kingsbury
Profile image for Ajmal Akram
Ajmal Akram Labour Wembley Hill
Profile image for Rita Begum
Rita Begum Labour Kilburn
Profile image for Elliot Chappell
Elliot Chappell Labour Roundwood
Profile image for Councillor Liz Dixon
Councillor Liz Dixon Cabinet Member for Community Safety and Public Health Labour Dollis Hill
Profile image for Councillor Robert Johnson
Councillor Robert Johnson Cabinet Member for Housing, Homelessness & Renters Labour Barnhill
Profile image for Councillor Jayanti Patel
Councillor Jayanti Patel Conservative Queensbury
Priyesh Jay Patel
James Kinsella
Hannah O'Brien
Harry Ellis
Linda Boateng
Susan Boucher

Topics

No topics have been identified for this meeting yet.

Meeting Documents

Agenda

Planning Committee - Supplementary Agenda Pack 4 August 25 Monday 04-Aug-2025 18.00 Planning Commi.pdf
Agenda frontsheet Monday 04-Aug-2025 18.00 Planning Committee.pdf

Reports Pack

Public reports pack Monday 04-Aug-2025 18.00 Planning Committee.pdf

Additional Documents

250413- Matalan Discount Club NW2 6PH.pdf
Probity in Planning.pdf
250938- 81 Balmoral Road Willesden NW2 5BH.pdf
250422- 82 Chevening Road London NW6 6EA.pdf
Supp 25-0938 - 81 Balmoral Road Willesden NW2 5BH.pdf
Supp 25-0413 - Matalan Discount Club Cricklewood Broadway London NW2 6PH.pdf
Planning Committee Minutes - 11 June 2025.pdf
Decisions Monday 04-Aug-2025 18.00 Planning Committee.pdf