Topic Watch
If you need to track a topic across local government in England — a policy issue, a regulatory area, a market, a cause — doing it manually means someone reading council agendas all day across 175+ authorities. Topic Watch does it automatically, so you get the signal without the overhead.
You define your topic. We monitor every council meeting across 175+ English councils and deliver a focused summary of what was said — or tell you explicitly that the topic wasn't mentioned. You can see past and upcoming relevant meetings in a calendar view, pull the data via API, or receive a weekly email digest. For sales and business development teams, that signal often arrives long before any formal procurement process begins.
What you get
🎯 Topic-focused summaries
For every meeting we cover, we produce a short summary of what was discussed in relation to your topic — or an explicit "nothing relevant." You can tell a genuine signal from silence.
🏛️ 175+ councils covered
All supported English councils, monitored automatically. Choose all of them or a specific region; adjust your scope at any time from your dashboard.
🔌 API delivery
Pull meeting records directly into your CRM, database, or internal tools. Each record includes the topic summary, the list of attendees with email addresses, and a link to the source meeting.
⏰ Early visibility
Report packs are often published several weeks before meetings take place. We process them as soon as they appear, giving you time to prepare before the meeting happens — whether that's briefing a team, informing a campaign, or getting ahead of a conversation that hasn't become public yet.
👥 Attendee data
Every meeting record includes the councillors and officers who were present, with email addresses where available. You know who was in the room when your topic came up — the decision-makers and budget holders, not just the institution.
📅 Pipeline calendar
A calendar view of all monitored meetings — past and upcoming — colour-coded by relevance. See at a glance which councils have been active on your topic and what's coming up in the weeks ahead.
📬 Weekly digest
Prefer email to an API? Enable a weekly digest — a structured summary of every meeting that mentioned your topic that week, sent every Monday morning.
Ideal for
Sales & Business Development Teams
Track councils discussing your market, get the attendee contacts delivered with the signal, and pre-populate your CRM with the historical backfill before you start outreach
Public Affairs & Lobbying Firms
Know when your clients' issues are on the agenda and who is in the room
Advocacy & Campaigning Organisations
Monitor a policy issue across councils, feed into reports and internal briefings
Trade Associations
Track policy and regulatory developments relevant to your members across England
Policy Research Organisations
Monitor trends and developments in local government at a national scale
How it works
- We set up your topic and council scope — you tell us what you care about and which councils to cover. We configure Topic Watch and give you access to your dashboard and API.
- Experiment and refine — you can see results straight away and adjust the topic definition from your dashboard until you're getting exactly the signal you want.
- Historical pull — once you're happy with the output, we run a one-off pull of all past meetings mentioning your topic across your chosen councils, going back up to 24 months. Your pipeline is populated before you start outreach.
- Ongoing monitoring — Topic Watch monitors new meetings as they're published. New summaries are available via the API continuously, or delivered via weekly digest if you prefer.
Monitoring 175+ councils manually would require a dedicated team doing nothing but reading agendas. Topic Watch replaces that entirely, so your people focus on the work that matters.
Interested in Topic Watch?
We configure Topic Watch around your topic and council scope, and handle the setup. Pricing is based on the number of councils you cover — plans start from £250/month, which includes up to 10 councils, and scale with coverage.
- ✓ Topic-focused summaries across 175+ English councils
- ✓ API delivery with attendee data
- ✓ Historical data pull on request
- ✓ Priced per council per month — annual and month-by-month options
We'll get back to you promptly