Purpose

There is a need to inform visitors in Greater Manchester of the help available to them if they run into trouble on nights out. The assets will offer signposting to safety apps and contacts, as well as appropriate advice in case of an undesirable incident.

Gaining specialist graphic design support will maintain the strong and recognisable branding of the GNOG guide to encourage people to utilise the resource and recognise the promotion ahead of students returning in September. A continuation of a recognisable brand will build confidence in the assets and encourage engagement.

Decision

GMCA will award Carbon Creative with the contract to update our Good Night Out Guide assets ahead of autumn. The maximum budget awarded is £5000 for print costs and graphic updates.