Delivery of Sustainable Visitor Economy Growth - Visit Northumberland

November 12, 2024 Cabinet (Cabinet collective) Key decision Approved View on council website

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Summary

...to improve efficiencies in the delivery of sustainable visitor economy growth, the Cabinet approved the transfer of the Visit Northumberland team from Visit Northumberland Ltd to Northumberland County Council, along with associated agreements and financial resources.

Full council record
Purpose

??The purpose of this report is to seek
Cabinet approval to to realign functions between Northumberland
County Council and Visit Northumberland Ltd to create efficiencies
in the delivery of sustainable visitor economy growth.

Content

RESOLVED that:-
 
(a )       Cabinet note the
contents of the report to realign functions between Northumberland
County Council and Visit Northumberland to create efficiencies in
the delivery of sustainable visitor economy growth which will take
the form of the transfer of the Visit Northumberland team,
currently sitting in Visit Northumberland Ltd to Northumberland
County Council; 
 
(b )       authority be
delegated to the Executive Director of Place and Regeneration
together with the Executive Director of Transformation &
Resources, in consultation with the Portfolio Holder, to authorise
and enter into:
 

·      
the Transfer Agreement to affect the transfer of staff to enable
the delivery of sustainable visitor economy growth activity from
Visit Northumberland Ltd to Northumberland County Council, to
implement the operational and legal aspects of the transfer;
 

·      
a refreshed Partnership Agreement which will set out NCC and Visit
Northumberland Ltd responsibilities regarding the Local Visitor
Economy Partnership;
 

·      
such other agreements as may be required to implement the
operational and legal aspects of the transfer including, but not
limited to, in relation to TUPE transfers and novation of relevant
licences and contracts whilst maintaining delivery of marketing and
engagement functions of Visit Northumberland Ltd; and
 
(c )       authority be
delegated, subject to finalisation of the Transfer Agreement, to
the Executive Director of Place and Regeneration together with the
Executive Director of Transformation & Resources, in
consultation with the Portfolio Holder to approve the financial
resources required to implement the transfer of the delivery of
sustainable visitor economy growth function from Visit
Northumberland Ltd set out in the report. The additional staff
costs will be funded from ceasing the £130,000 annual
partnership agreement contribution to Visit Northumberland Ltd from
1 December 2024, reorganisation of vacant roles within the Tourism
Service and from existing tourism budgets as set out in the table
at 6.14 in the report.

Supporting Documents

Delivery of Sustainable Visitor Economy Growth - Visit Northumberland.pdf

Details

OutcomeRecommendations Approved
Decision date12 Nov 2024
Subject to call-inYes