Merger of Green Spaces social media pages to become Rotherham Parks and Countryside

February 3, 2025 Strategic Director of Regeneration and Environment (Officer) Approved View on council website
Full council record

Purpose

Merger of three of the Green
Spaces Facebook Pages
 

·      
Rotherham Parks

·      
Thrybergh Country Park

·      
Ulley Country park 
 
To become Rotherham Parks and
Countryside on Facebook (and linked Instagram accounts) this would
bring us in line with other local authority pages and also allow us
to be more active and engaging on social media as capacity to
manage a single page effectively is increased across the
team.
 
Merger of the Facebook and
social media accounts will also increase audience and engagement
for the page, and response times would be reduced for private
messaging and comments requiring feedback.
 
This merger would also allow
for the Trees Service to have a platform to showcase their work and
engagement.
 

Decision

ROTHERHAM METROPOLITAN BOROUGH COUNCIL

 

RECORD OF OFFICER EXECUTIVE DECISION

 

Date of Decision:

31st January 2025

Title:

Merger of Green Spaces social
media pages to become Rotherham Parks and
Countryside

Decision Maker:
(Including Job
Title)

Polly Hamilton Assistant
Director for Culture, Sport and Tourism
 

Specific Delegation:
(If any)

Sub-Scheme of Delegation
– Strategic Director of Regeneration and Environment,
‘Operational management of Galleries, Museums, Designated
Heritage Site(s), Music venues, Libraries, Parks, Country Parks,
recreation grounds, play areas, picnic sites, camping and caravan
sites countryside sites and other cultural, leisure, recreational,
play, green space and tourism destinations and facilities, and all
land held by the Council specifically for public open space and
recreation. Maintenance, development and letting of cultural,
leisure, tourism and green spaces buildings and land assets, in
collaboration with Asset Management’

Brief Description of
Decision:

Merger of three of the Green
Spaces Facebook Pages
 
·       
Rotherham Parks
·       
Thrybergh Country Park
·       
Ulley Country park 
 
To become Rotherham Parks and
Countryside on Facebook (and linked Instagram accounts) this would
bring us in line with other local authority pages and also allow us
to be more active and engaging on social media as capacity to
manage a single page effectively is increased across the
team.
 
Merger of the Facebook and
social media accounts will also increase audience and engagement
for the page, and response times would be reduced for private
messaging and comments requiring feedback.
 
This merger would also allow
for the Trees Service to have a platform to showcase their work and
engagement.
 

Reasons for the Decision:

To increase audience on social media, to merge
several smaller sites into one main site which will allow staff to
manage and maintain online presence in a more streamlined and
productive way.
 
Merging and changing title will also bring us
in line with other local authorities also.

Details of alternative options
considered and rejected:

n/a

Conflicts of interest declared by any
Executive Member consulted by the decision maker which relates to
the decision:

None

Dispensations Granted:
(If any)

None

Reports or parts of reports
considered

Greens Spaces Facebook Merger ODR

 
I certify that this is a true
record of the executive decision to the merger of three of the Green Spaces Facebook
Pages
 
 
Signed by the Decision
Maker          

Dated: 31st January, 2025
 
Name: Polly
Hamilton                
Job Title: Assistant Director,
Culture, Sport & Tourism
 
 

Supporting Documents

Without Audit Trail - Green Spaces Facebook merger ODR.pdf
Part A - Initial Equality screening Assessment form Green spaces facebook.pdf
25-01-09 - H Jackson - Merger of Green Spaces social media pages to become Rotherham Parks and Count.pdf

Details

OutcomeRecommendations Approved
Decision date3 Feb 2025