Decision

That from 1 December 2023 until 2
January 2024 the charges to park in the following car parks be
amended in order for motorists to pay for an hour and park
all day:-
 
Torquay - Lower Union Lane and
Union Square
Paignton – Victoria Multi
Storey
Brixham – Brixham Central up
to the maximum stay, Freshwater and Oxen
Cove

Reasons for the decision

The proposal supports town centre
businesses to try and increase footfall into the town centre during
the Christmas Season and provides an incentive for residents and
visitors to spend locally in the three town centres rather than
visiting the out of town shopping areas
where there is the option of free parking available
nearby.

Alternative options considered

The following options were
considered:
 
·        
Option 1, to
operate the same promotion as held in December 2022.
·        
Option 2, to
extend the time for which the promotion was in operation, thereby
ceasing on 2 January 2024 and coinciding with the conclusion of the
Trail of Lights. 
·        
Option 3, do
nothing, this option
was discounted given the challenges faced by town
centres.