Purpose

To consider the findings and recommendations of the Town Centre Review Task & Finish Group and determine the Council's response to support the continued development, promotion and regeneration of Boston town centre.

Decision

Resolved:

1. 1.    That the report be noted and used as a basis for informing future town centre activity;
2. 2.    That due consideration be given to the adoption of a broader, functional definition of the town centre, to be reflected in future strategies and plans;
3. 3.    That further measures be explored to reduce vacancy within the town centre, including supporting alternative uses and improving the utilisation of vacant properties;
4. 4.    That continued priority be given to improvements to the public realm and town centre environment, including signage, public conveniences and access to transport information;
5. 5.    That the Council's approach to the promotion and marketing of Boston town centre be reviewed and strengthened; and
6. 6.    That an appropriate officer response be developed to the recommendations, relevant lead service areas be identified, and a progress update be provided within six months, aligned to existing town centre, regeneration and place-making workstreams.

Reasons for the decision

The Review of the Town Centre Task & Finish Group undertook a detailed review of the challenges and opportunities affecting Boston town centre and identified a number of priorities to support its continued development and vitality. The recommendations seek to support a coordinated approach to reducing vacancy, enhancing the public realm, strengthening promotion and marketing activities, and ensuring future strategies reflect a broader functional definition of the town centre. Adopting the recommendations will enable these matters to be progressed through existing town centre, regeneration and place-making workstreams, supporting the economic resilience, attractiveness and long-term sustainability of Boston town centre.

Alternative options considered

·         Approve some, but not all, of the recommendations.

·         Decline to approve the recommendations. This option is not recommended as it would limit the Council's ability to address the issues identified through the review and may delay opportunities to support the vitality and regeneration of the town centre.