Purpose

See attached ODR for details

Decision

Over the past two years, Inertia Creative have successfully partnered with the City of Doncaster to design, produce, and deliver comprehensive, accessible resources that empower young people in a visually engaging, digestible format. The service area
wishes to again direct award Inertia Creative to produce the next chapter: Key to Our Future (entering parenthood).

Entering parenthood is one of the most profound transitions a young person can face. Key to Our Future will be the most comprehensive resource yet, designed to guide young parents through pregnancy, the crucial early years, and the diverse challenges that accompany raising a child. To support this journey, it is proposed
that Inertia Creative will design and produce a bespoke folder containing a robust collection of 8 specialised booklets, totalling 152 pages of highly tailored, ready to print content.
This includes booklets on, Pregnancy, The Early Years, Weaning & Recipes, Dad & Baby and Baby Loss.

This proposal covers the complete end-to-end design, layout, and pre-press production of the 152-page collection.

Alternative options considered

See attached ODR for details