MediaCity Development Regeneration Framework Approval
March 26, 2024 Approved View on council websiteFull council record
Content
Salford City Council - Record of Decision (Cabinet)
I Paul Dennett, City
Mayor, in exercise of the powers contained within the City Council
Constitution do
hereby:
Approve the content of the
development framework, in consultation with Cabinet.
The Reasons are:
The Regeneration Framework for
MediaCity and Quayside has been prepared for the area and suggests
enhancements, linking existing developments and significant public
realm to new opportunities designed to further animate and activate
the remaining development plots.
Making use of the new Salford
Quays Vision and continuing on from the highly successful early
phases of MediaCity, the new masterplan offers up the opportunity
to provide clarity on the approach to the primary area in the new
town centre designation in the Local Plan. The framework approach
has allowed the masterplan designers to look beyond the immediate
development plots and show how other opportunities can integrate to
create a more coherent high quality environment.
A number of options were
considered throughout the masterplan development with the reasoning
behind the preferred option explained in the draft
document. As well as enhancements to
the public realm and connections there is the opportunity to
provide additional homes, office floorspace, hotel and retail and
leisure floorspace, over and above those already approved through
existing applications.
Consistent with other
Regeneration Framework consultation, the draft document went to
consultation for comment online, with a permanent exhibition held
for a 6 week period. The results of the consultation were positive
with a 74% approval of comments received.
Overall, the Development
Framework incorporates all of the lessons learned throughout the
past ten years, meets the economic challenges post-pandemic and
seeks to create a critical mass of people who live, visit and work
in the area, that will not just provide more Salford opportunities,
but also meet the challenges of creating a green, healthy, vibrant
and sustainable town centre.
Assessment of Risk: Low
The Framework is designed to
comply with the new Local Plan and largely builds from a number of
known principles already accepted and approved as part of the 2016
Planning Approval.
The process of consultation
will mirror the process carried out for similar supplementary
documents to ensure that if challenged it has a strong, considered
understanding of issues.
Risk of overdevelopment or
significant harm to residential neighbours: Low, the changes whilst
significant in planning terms are largely within parameters already
set by the previously approved planning applications. Whilst
residential numbers will increase, massing and scale will
potentially be reduced with more public realm uses.
The source of funding
is:
Funding for the consultation is
provided by Peel L&P/Peel Media
Legal Advice obtained:
All processes will align with
the legal requirements of a framework document with legal comments
sought for the full draft. Whilst the document will not form a
Development Document, the document will be approved by the council
and with the process mirroring the Statutory processes for a
Supplementary Planning Document it can be perceived to have a
certain weight. All recommendations will be legally compliant with
the new Planning Policy and support an understanding of an approach
to those policies.
Financial Advice
obtained:
None applicable – funding
is provided by Peel L&P/Peel Media/Landsec/Homes
England
Procurement Advice
obtained:
None Applicable
HR Advice obtained:
None Applicable
Climate Change Advice
obtained:
The area received the
world’s first BREEAM accredited Sustainable Community in 2011
and its longstanding commitment is evidenced by six buildings being
verified as operational net zero status in 2020 – the largest
cluster of net zero carbon buildings in the UK. In addition
Quayside MediaCity was one of the first retail destinations to
recently achieve ‘Net Zero Carbon – Operational
Energy’, in line with UKGBC’s Net Zero Carbon Buildings
Framework. MediaCity is a net zero neighbourhood and future phases
will continue to develop this philosophy from earlier delivery.
This will be in advance of targets set within the local plan.
The
MediaCity neighbourhood already
benefits from a district wide heating system which has room and
capacity to expand. Renewing the guidance for the area will be able
to highlight other areas where local plan policy has been
updated.
The following documents have
been used to assist the decision process:
Consultation Draft
MediaCity/Quayside Development Framework
Contact Officer: Peter
O’Hare
Telephone number: 0161
7796040
(Please delete from the list
below any which are not relevant.)
This decision is subject to
consideration for briefing purposes by the Lead Member for
Planning, Transport and
Sustainable Development. The Lead Member is supportive of
the decision.
The appropriate scrutiny to
call-in the decision is the Growth and Prosperity Scrutiny
Panel
Signed: Paul
Dennett
Dated: 09.04.24
City Mayor
For
Democratic Services use only
This decision was published on 09.04.24
This decision will come in force at 4.00 p.m. on
16.04.24
unless it is called-in in
accordance with the Decision Making Process Rules.
Details
| Outcome | Recommendations Approved |
| Decision date | 26 Mar 2024 |
| Subject to call-in | Yes |