Adronie Alford - Councillor for Hammersmith and Fulham (Munster)

Councillor Adronie Alford

Conservative Munster Conservative Spokesperson for Housing

Email: adronie.alford@lbhf.gov.uk

Council: Hammersmith and Fulham

Council Profile: View on council website

Committees: Cabinet (Other Attendee) Full Council (Committee Member) Housing and Homelessness Policy and Accountability Committee (Committee Member)

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Positions, Voting Record & Activity Summary

Last updated: 9 days ago

Councillor Adronie Alford has demonstrated a consistent and dedicated commitment to council service across her involvement, with a particularly intensified focus on housing and resident welfare in recent years. Her work has consistently revolved around ensuring accountability, advocating for vulnerable populations, and scrutinizing council finances and service delivery.

Key Themes and Priorities:

Across both years, Alford's primary concerns have centered on housing and homelessness, financial management, and resident welfare, particularly for leaseholders and older individuals. In 2025, her engagement in housing issues was extensive, covering rough sleeper support, void property recovery, temporary accommodation adequacy, and the specific needs of older residents in sheltered housing. She also delved into council tax policy for empty properties and the procurement of home care services.

Evolution of Focus:

While housing and financial scrutiny were present in 2024, Alford's 2025 activity shows a significant broadening and deepening of her engagement within these areas. The emphasis in 2025 shifted towards more granular details of housing provision, including the presentation of sheltered housing, downsizing options, and leaseholder costs related to council housing retrofits. Her advocacy for older residents became more pronounced, and her concerns about smart meter safety and college student homelessness were new additions. The latter half of 2025 also saw her address operational issues like garden waste service underperformance and declining parking income, indicating a wider scope of concern beyond core housing and finance.

Most Significant Contributions (Especially in Recent Years):

In 2025, Alford's most significant contributions lie in her persistent questioning and advocacy across a wide spectrum of housing-related issues. Her detailed inquiries into support for rough sleepers, the recovery of void properties, and the adequacy of temporary accommodation directly addressed critical needs. Her championing of older residents' needs, advocating for better presentation of sheltered housing and highlighting downsizing challenges, is a notable contribution. Furthermore, her consistent emphasis on receiving meeting materials in advance, stating,

it was more effective to receive papers in advance to prepare questions, rather than looking at a screen and taking notes during a presentation,
highlights her commitment to effective governance and preparation. Her representation of the Opposition on the H&F Private Rented Sector Policy also signifies a key role in shaping policy.

In 2024, her significant contributions included moving motions to protect leaseholders from inflated repair bills, exemplified by the Verulam House window replacement issue, and her consistent scrutiny of the Housing Revenue Account (HRA) to ensure its financial stability.

Patterns and Consistent Areas of Interest:

A clear pattern is Alford's dedication to holding the council accountable. She consistently questions officers and administrations for clarity and transparency, driven by a desire to ensure residents feel heard and that council services are effective and financially sound. Her focus on vulnerable groups, whether it's those experiencing homelessness, older residents, or leaseholders facing financial burdens, is a recurring and strong theme. The importance of proactive preparation and informed decision-making is also a consistent thread, as evidenced by her repeated requests for advance meeting materials.

Yearly Activity Timeline

Throughout 2025, Councillor Adronie Alford was a consistently active participant in council meetings, with notable engagement across nine months. A primary focus of her contributions was housing and homelessness, where she repeatedly sought clarification on support for rough sleepers, the recovery of void properties, and the adequacy of temporary accommodation. Alford also championed the needs of older residents, advocating for a more appealing perception and presentation of sheltered housing, and highlighting challenges with downsizing options and housing association support. She consistently emphasized the importance of receiving meeting materials in advance for effective preparation, stating,

it was more effective to receive papers in advance to prepare questions, rather than looking at a screen and taking notes during a presentation.
Her concerns extended to the council tax policy for empty properties, the procurement of home care services, and the council housing retrofit strategy, particularly regarding leaseholder costs and consultation. Alford also raised safety concerns about smart meters and the support for college students experiencing homelessness. She represented the Opposition on the H&F Private Rented Sector Policy and spoke in remembrance of former councillors. Towards the end of the year, her focus broadened to include the underperformance of the garden waste service, declining parking income, and the strain on temporary accommodation, while also noting potential over-reliance on contractors.

Monthly Activity in 2025

During the December 8th, 2025 Cabinet meeting, Councillor Adronie Alford demonstrated active engagement by posing critical questions and voicing significant concerns. Her inquiries focused on several key areas: the underperformance of the garden waste service, speculating that pricing might be discouraging subscriptions; a decline in parking income, with worries that restrictions could be harming local businesses and leading to shop closures; and the substantial pressure on temporary accommodation, where she acknowledged staff efforts while questioning the council's strategy to manage the tremendous tide. Alford also highlighted a potential over-reliance on a limited number of contractors.

Meetings in December 2025
Cabinet - Monday, 8th December, 2025 7.00 pm - 8 December 2025

Councillor Adronie Alford actively participated in the meeting by asking several key questions and raising concerns. She inquired about the lower-than-expected income from the garden waste service, questioning if the pricing was a deterrent to subscriptions. Alford also sought an explanation for the reduced parking income, expressing worry that parking restrictions might be negatively impacting shoppers and contributing to shop closures. Furthermore, she addressed the significant strain on temporary accommodation, acknowledging staff efforts but questioning the council's strategy to manage the tremendous tide. Additionally, Alford raised concerns about the potential over-reliance on a small number of contractors.

Activity Timeline

Meetings Attended Note this may include planned future meetings.

34 meetings · Page 1 of 7

Housing and Homelessness Policy and Accountability Committee Committee Member

Housing and Homelessness Policy and Accountability Committee - Tuesday, 3rd February, 2026 7.00 pm

The Housing and Homelessness Policy and Accountability Committee is scheduled to consider proposals for the council's revenue budget and medium-term financial strategy for the upcoming year. The committee will also review the Housing Revenue Account budget for 2026/27.

February 03, 2026, 7:00 pm
Full Council Committee Member

Full Council - Wednesday, 28th January, 2026 7.00 pm

The Full Council of Hammersmith and Fulham convened on Wednesday 28 January 2026 to discuss a range of financial and operational matters, including the Council Tax Support Scheme for 2026/27 and the Council Tax base for the same year. The meeting also included a review of the Council's Constitution and the Annual Report of the Audit Committee for 2024/25. Several special motions were also scheduled for discussion, covering topics from Black History Month to environmental investment.

January 28, 2026, 7:00 pm
Cabinet Other Attendee

Cabinet - Monday, 8th December, 2025 7.00 pm

In the December 2025 cabinet meeting for the London Borough of Hammersmith and Fulham, the cabinet reviewed the revenue budget, approved the capital programme monitor and budget variations, and reviewed the treasury management strategy. Councillor Rowan Ree, Cabinet Member for Finance and Reform, presented the financial reports, and the cabinet members discussed garden waste collection, parking revenue, and temporary accommodation pressures. The cabinet unanimously approved the recommendations in the reports.

December 08, 2025
Housing and Homelessness Policy and Accountability Committee Committee Member

Housing and Homelessness Policy and Accountability Committee - Wednesday, 5th November, 2025 7.00 pm

The Housing and Homelessness Policy and Accountability Committee are scheduled to meet to discuss tenant satisfaction, and a strategy for family housing. The meeting will also include a review of the minutes from the previous meeting.

November 05, 2025
Full Council Committee Member

Full Council - Wednesday, 22nd October, 2025 7.00 pm

The Hammersmith and Fulham Full Council met on Wednesday 22 October 2025, and discussed a range of issues including the Youth Justice Plan, playground improvements, and digital inclusion. Councillors also reviewed the constitution and members' allowances, and debated several special motions concerning primary schools, CCTV, parks, Black History Month, online hate speech, drugs in public spaces, and high streets.

October 22, 2025

Decisions from Meetings

47 decisions · Page 2 of 10

Appropriation of Land at the Hartopp & Lannoy Site

From: Cabinet - Monday, 12th May, 2025 7.00 pm - May 12, 2025

... to facilitate the redevelopment of the Hartopp & Lannoy site, the Cabinet approved the appropriation of the land for planning purposes and authorized the use of powers to override any easements, covenants, and other rights, as well as the subsequent re-appropriation for housing purposes after the new residential units are built.

Recommendations Approved

Policy Options for the Boroughwide Prohibition of the Burning of Domestic and Garden Waste in the London Borough of Hammersmith & Fulham

From: Cabinet - Monday, 12th May, 2025 7.00 pm - May 12, 2025

...to agree in principle with a boroughwide prohibition of burning domestic and garden waste, excluding barbeques and indoor wood burning, and to delegate responsibility for defining the parameters and delivering the prohibition to the Executive Director for Place, pending further evidence gathering and potential adoption of a local byelaw.

Recommendations Approved

Public Realm Works and Consultancy Procurement Strategy

From: Cabinet - Monday, 12th May, 2025 7.00 pm - May 12, 2025

...to approve a procurement strategy for a 10-year Public Realm Maintenance & Project Works Contract and a 4-year Public Realm professional services framework contract, both effective from April 1, 2026, and to vary the ground maintenance contract by bringing the cemeteries and burial arrangements service in-house.

Recommendations Approved

Local Electric Vehicle Infrastructure (LEVI) Procurement Strategy

From: Cabinet - Monday, 12th May, 2025 7.00 pm - May 12, 2025

...to approve Hammersmith and Fulham's participation in the London Partnership 6 for procuring a concession contract for Electric Vehicle Charge Point (EVCP) services, delegating authority for agreements and procurement documents to the Executive Director of Place, in consultation with the Executive Director of Finance and Corporate Services.

Recommendations Approved

Home Care Services

From: Cabinet - Monday, 12th May, 2025 7.00 pm - May 12, 2025

...to ensure continuity of care, the Cabinet approved a direct award of home care services contracts to Castle Rock Group, Mihomecare, and Sage Care for a maximum of sixteen months, with an estimated total value of £15.5m, while also designating two appendices as confidential due to legal and financial sensitivities.

Recommendations Approved

Summary

Meetings Attended: 34

Average per Month: 1.4

Decisions Recorded: 47